ChatGPT Ads services, from readiness to reporting.
Advertising Readiness Assessment
A clear verdict on whether ChatGPT Ads can work for your business, and what to fix before you spend.
The problem it solves
A new advertising channel is easy to spend on and hard to evaluate. Without checking eligibility, the offer and measurement first, a test can fail for reasons that have nothing to do with the channel.
Request an AssessmentWhat we deliver
- Review business and campaign objectives.
- Evaluate platform and account eligibility.
- Review the offer, landing page and conversion path.
- Identify tracking requirements and potential blockers.
- Provide a recommended test plan.
Deliverables
- Objective review and a defined primary conversion
- Eligibility and setup checklist
- Landing-page and conversion-path review
- Initial measurement plan
- Written recommendations and a proposed test plan
What we need from you
- Your business goals and the customer you want to reach
- Access to, or screenshots of, your website and landing pages
- How you currently capture enquiries, bookings or sales
- Any existing analytics or advertising data you are comfortable sharing
Outside the scope
- Building or redesigning your website
- Running paid campaigns
Campaign Setup and Launch
Turn an agreed plan into a live campaign with tracking in place from day one.
The problem it solves
Launching without a clear objective, consistent messaging and working conversion tracking makes it impossible to tell what the spend achieved.
Plan a CampaignWhat we deliver
- Define campaign objectives.
- Assist with account and campaign setup.
- Develop ad messaging and creative variations.
- Review landing pages.
- Establish measurement plans.
Deliverables
- Campaign plan with objective and audience assumptions
- Ad messaging and creative variations for approval
- Landing-page recommendations
- Conversion tracking configured where the platform supports it
- Launch checklist and go-live confirmation
What we need from you
- Approval of campaign objective and duration
- Brand assets and approved claims about your product or service
- Access to the advertising account, or permission to assist with setup
- A landing page or booking flow we can measure
Outside the scope
- Producing video or photography
- Guaranteeing account approval or ad approval
Campaign Management and Optimisation
Ongoing monitoring and evidence-based changes once a campaign is running.
The problem it solves
Campaigns drift. Without regular review, effort goes to messages and audiences that are not producing qualified enquiries.
Discuss Campaign ManagementWhat we deliver
- Monitor campaign delivery and spending.
- Review available campaign performance data.
- Test messaging and creative variations where supported.
- Investigate conversion bottlenecks.
- Recommend changes based on evidence.
Deliverables
- Regular delivery and spend monitoring
- Creative and messaging iteration where the platform supports it
- Funnel and conversion bottleneck analysis
- Documented change log with reasons for each change
What we need from you
- Feedback on lead quality from your sales or front-desk team
- Timely approval of new creative and messaging
- Notice of changes to offers, pricing or availability
Outside the scope
- Managing other advertising channels unless agreed separately
- Handling or responding to your leads
Analytics and Reporting
Clear measurement, so you know what the advertising spend delivered.
The problem it solves
Platform dashboards report clicks and impressions. Businesses need to know whether those turned into enquiries, bookings or revenue.
Understand Our Measurement ProcessWhat we deliver
- Configure supported conversion tracking.
- Define campaign KPIs.
- Analyse traffic, enquiries and conversions.
- Report on spending and campaign outcomes.
- Recommend whether to continue, change or stop a campaign.
Deliverables
- KPI definitions agreed before launch
- Conversion tracking setup and testing
- Periodic reports covering spend, traffic and conversions
- Notes on data limitations and attribution gaps
- A continue, change or stop recommendation
What we need from you
- Access to website analytics or permission to install a measurement tool
- A definition of a qualified enquiry or successful booking
- Outcome data from your CRM or booking system where available
Outside the scope
- Building custom BI dashboards
- Guaranteeing complete attribution across every channel
Let's see whether ChatGPT Ads make sense for your business.
Tell us about your business, your target customers and the outcome you want to achieve. We'll discuss eligibility, measurement and a practical next step.